Everything we’ve written on this, in plain English.
You need one more than you did before, not less. AI doesn’t judge who’s good, it reads what’s already published and repeats it. If there’s nothing about your business to read, you don’t get mentioned at all.
Rather just ask someone?
Book a free 30 minute call. No pitch, no jargon, just a straight answer to whatever’s bugging you.
Pocket Marketing is based in West Yorkshire and works with small service businesses across Bradford, Leeds, Halifax, Keighley, Shipley and Bingley. Trades, salons, cleaners, garages, anyone who gets their work from people nearby rather than from all over the country.
We’re a local team with more than 30 years of marketing experience between us. You deal with us directly. No account manager passing your job down the line to someone who’s never spoken to you.
Marketing a Bradford plumber is a different job to marketing a national brand. Your customers search with a town attached, they check you’re close enough to actually turn up, and they ask their neighbours before they ring you. That changes what your website needs to say, which searches are worth chasing and what a job is worth winning.
Websites built to bring in enquiries, Google Business Profiles set up so you appear when someone nearby searches, reviews collected automatically after every job, and paid ads that only show to people in your area. All of it in plain English, with a monthly report you can actually read.
